Events and Field Marketing Manager
Location: Remote US
Goodpath is a Whole-Person Virtual Clinic transforming how chronic conditions are treated. Our personalized care programs integrate physical, mental, and lifestyle medicine in one platform to treat multiple health conditions. We partner with leading employers and benefits consultants to improve employee health outcomes while reducing healthcare costs.
About the Role We’re seeking a strategic and hands-on Events Manager to lead our multi-channel event strategy. You will drive top-of-funnel growth and brand visibility by managing national conferences, regional networking groups, VIP field events, consultant gatherings, and virtual experiences. This role blends event strategy, logistics, and marketing with a focus on ROI.
What You’ll Do
Collaborate to develop and champion the event strategy and calendar across conferences, regional groups, consultant events, VIP field events, and webinars
Plan and execute logistics for in-person and virtual events, including venue selection, budget management, collateral, gifting, and vendor coordination
Identify and secure speaking opportunities at key industry events; collaborate with content and medical teams to complete proposal writing and submission process
Collaborate cross-functionally with sales, partnerships, and marketing teams to drive success before, during, and after the each event
Manage post-event follow-up, including reporting, lead handoff, and ROI tracking
Build strong relationships with consultants, partners, and event organizers to uncover high-value opportunities
Support webinar series and virtual experiences, including platform setup, speaker prep, and audience engagement strategies
What We’re Looking For
3+ years of experience in B2B event marketing or field marketing, preferably in digital health or HR/benefits
Proven success managing multiple event types: trade shows, executive dinners, webinars, partner events, etc.
Strong project management skills with attention to detail and ability to manage external vendors and internal stakeholders
Excellent written communication skills, including experience writing speaker abstracts or panel proposals
Comfort in a fast-paced, startup environment where strategic thinking and hands-on execution go hand in hand
Strong collaborator, team player, and ability to lead from the side and from the front to drive cross-functional team success at events
Experience with marketing automation tools and CRMs (HubSpot a plus)
Why You’ll Love Working Here
Opportunity to shape the public face of a mission-driven healthcare company
High ownership and growth opportunities for a key channel
Collaborative, mission-driven team with a commitment to innovation and creativity
Competitive salary and equity compensation
Flexible PTO & medical, dental, and voluntary benefits
Remote-first flexibility with occasional travel to key events
How to Apply
Please email your resume to sarah@goodpath.com
Goodpath is an equal opportunity employer, and we are proud of our ongoing efforts to foster diversity & inclusion in the workplace. Individuals seeking employment at Goodpath are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, physical or mental disability, military or veteran status, or any other characteristic protected by applicable law.